Organic and Fair Trade certified products

Systembolaget’s goal is to increase the number of organic and Fair Trade certified products whose packaging has a reduced environmental impact.

We launched 27 organic products in 2013, which is more than in 2012, and by the end of the year, we carried a total of 134 organic items. 15 new items were launched in the Fair Trade range during the year.

We identify organically cultivated, eco-labelled and Fair Trade products for our customers by means of an additional dark green, light green or lilac label, respectively, on the edge of the shelf where they are displayed. Organically cultivated and Fair Trade products are identified on and the Search & Find app by means of a green and a lilac symbol, respectively.